Top Benefits of Pay-Per-Click (PPC) Advertising

There is a variety of online marketing techniques that can assist websites in enhancing their traffic, brand awareness, and conversion rates. One of the best online marketing tactics is Search Engine Optimisation (SEO), where the objective is to optimise your website for Search Engines, both on-page and off-page, to boost your organic search results listings. […]

This Is Why Your Content Marketing Isn’t Performing (And Tips On How To Fix It!)

In today’s hostile environment of internet marketing, there’s no doubt that content is king. Content is all around us and folks love consuming it! It should come as no surprise that content is at the hub of most marketing strategies, with roughly 94% of small businesses focussing their efforts on content marketing. Having said that, […]

SEO Tactics To Forget in 2018

In today’s demanding marketplace of digitalisation and globalisation, it’s vital for firms to use online strategies and tactics that enhance their visibility to customers that are proactively trying to finding their services or products. Search Engines are invariably the most influential programs that will influence your online exposure, and hence your website traffic, conversion rates, […]